Brake

Brake is a road safety charity working with communities and organizations across the UK to stop deaths and injuries on the road. Brake aim to make streets safer for everyone, and support people who have lost loved one and help those who have been injured on roads.

We created this video to help with their 2018 campaign for Road Safety Week which is held in November. We wanted to get across the importance of being a good driver in areas where others also use the roads.

It was important to get the style correct and use the correct visuals when talking about important parts.

ClientBrake UKServicesVideo, AnimationYear2018